Many brands hope to develop instant name recognition but few have had their product’s distinct silhouette become synonymous with an entire category. The Prius has earned a place as the symbol of hybrid cars with its efficiency-focus engineering and now, it reaches into the all-wheel-drive arena with a motorized rear axle to better meet customer demand, of which, Toyota states, could make upward of a quarter of Prius sales.
The 2019 Toyota Camry Hybrid XLE brings all of the goodness of a completely new (for 2018) body structure and design theme. Looking to break out from the just-another-Camry mold, this latest generation sees increased refinement with higher quality interior materials and presents a sound case that this is the best Camry yet.
From a time when trucks didn’t have leather dashboards
The Toyota Tundra is essentially defined by its smooth and powerful V-8 engine and Toyota may be keen to keep it that way. Compared to its full-size competition, the Tundra isn’t going to win the ride and drive contest but Toyota’s legendary reputation for durability and retaining value proved overly convincing for nearly 120,000 customers last year.
The allure for big sales gains can undo the decades of a well-earned reputation for a vehicle. Even as the market shifts towards more car-like crossover vehicles, the Toyota Tacoma maintains its focus on off-road capability and top-notch reliability. Those qualities thankfully continue the with the 2018 model though it’s not without compromise.